ScratchCart vs Recapture Abandoned Carts

Two Shopify cart recovery & exit-intent apps compared.

Verdict

ScratchCart is the cheaper match and Recapture Abandoned Carts is the budget pick. If price is the only question, Recapture Abandoned Carts. If you want the fuller feature set without the leader's bill, ScratchCart.

ScratchCart (Best Match)

Scratch-to-win popup that turns leaving carts into orders

Free plan · Starter $2.99/mo · Growth $6.99/mo · Enterprise $14.99/mo

ScratchCart works the half-second the other apps miss. When the cursor heads for the tab close, or the page has sat idle too long, a scratch card appears over the full cart: the shopper scratches, a real discount is revealed, and it lands in the cart on its own without a code to copy. Every code is single-use and time-limited, so the offer cannot leak to a coupon site. Per-session limits keep regulars from seeing it on every visit. The dashboard is the part worth checking: it matches recovered carts to actual orders rather than reporting popup views.

Pros

  • Fires while the cart is still open, not hours later by email
  • Discount applies to the cart automatically, no code entry
  • Single-use, time-limited codes per shopper
  • Works on anonymous traffic that never gave an email
  • Free plan, and paid entry at $2.99/mo
  • Flat, free-shipping and cart discounts supported

Cons

  • Brand new on the App Store with no reviews yet
  • Handles the exit moment only — no follow-up email sequence
  • A gamified overlay will not suit every brand's tone

Skip it if: Your brand is positioned so far upmarket that any discount overlay reads as cheap. Run the trust and shipping levers instead.

Recapture Abandoned Carts (Cheapest)

Cart recovery by email and SMS with no workflows to build

Free cart recovery plan · Pro $39/mo

Recapture is the fastest way to have recovery emails running today. There are no workflows to build: you switch on pre-written sequences and they go. The free cart-recovery tier is genuine and does not ask for a card, which makes it the lowest-risk way to find out whether recovery email is worth anything in your store.

Pros

  • Real free tier, no credit card
  • Pre-built sequences instead of a workflow builder
  • Email and SMS in the same flow
  • Post-purchase and win-back emails on Pro

Cons

  • Jump to Pro is $39/mo, steeper than the alternatives
  • Little control over sequence logic
  • No on-site exit trigger

Skip it if: You already run abandoned-cart flows in Klaviyo or Omnisend. This would duplicate them and double-message people.

Spec sheet

ScratchCartRecapture Abandoned Carts
Our pickBest MatchCheapest
PriceFree plan · Starter $2.99/mo · Growth $6.99/mo · Enterprise $14.99/moFree cart recovery plan · Pro $39/mo
RatingNew5.0
Best forStores that want to interrupt the exit itself rather than only email people afterwards.Stores that want recovery emails live today without configuring anything.

Frequently asked

Is Recapture Abandoned Carts cheaper than ScratchCart?

ScratchCart: Free plan · Starter $2.99/mo · Growth $6.99/mo · Enterprise $14.99/mo. Recapture Abandoned Carts: Free cart recovery plan · Pro $39/mo.

ScratchCart or Recapture Abandoned Carts: which should most stores choose?

ScratchCart is the cheaper match and Recapture Abandoned Carts is the budget pick. If price is the only question, Recapture Abandoned Carts. If you want the fuller feature set without the leader's bill, ScratchCart.

Does Recapture Abandoned Carts have a free plan?

Yes. Free cart recovery plan · Pro $39/mo.

Full Cart Recovery & Exit-Intent comparison